Press releases and DIY PR

I decided to write up a Press Release to promote our new magazine Life and Fitness, and  announce that it will now be available in Northern Ireland as well. For ideas and guidance I consulted Adrian Weckler’s post and Emily Tully’s ‘5 things you should know when sending out a Press Release’. When complete I…

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Twitter business opportunity that anyone can do

Twitter, the micro blogging platform as it’s known, is fast becoming the source for breaking news stories. It is also a way for people to follow what’s happening in sporting fixtures, for example by following the hashtag (#) for a particular event. These give you an update on the highlights but aren’t really ‘commentary’ as…

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