Very often it is in times of crisis when we are at our most creative. We can’t afford the luxury of sitting back and allowing things to happen around us. Necessity is the mother of invention as they say. A number of new initiatives have caught my attention in recent times. Three of which I mention here.

The Greenhouse Incubator in Limerick was set up in February by Evert Bopp in response to the closure of the Dell factory. It offers an innovative opportunity for new start ups to get off the ground without getting bogged down in red tape and bureaucracy.

From the site; -“The GreenHouse has been started up now to combat the ongoing economic downturn. While there are a number of admirable government initiatives going on, the only real way for the economy to recover is by an increase of private sector activity. The recent and future redundancies by large, small & medium sized companies create a huge pool of talent. With the right guidance & support a percentage of these people are perfect candidates for developing their own ventures.

TalentTank.ie is an exciting initiative linking employers and employees in a new and different way that can only be of benefit to everyone. I’ll allow them explain:– “Talent Tank is a website that provides Individuals and Employers the platform on which to have a direct influence on the speed in which we recover from the recession. The concept is simple, talented Individuals offer their skills and experience for free, for a couple of hours or days and Employers avail of this free skills offer.” You can read the press release here.

As we have recently embarked on a new publication and can do with all the help we can get I registered on the site and posted my details. I received a reply fairly quickly from John Jennings who offered to produce a video advert for us. A couple of emails were sent over and back, with good suggestions from John (as I didn’t really have any plan as to what I wanted) the finished product is below. It won’t have the same viral effect as Susan Boyle’s now famous video but I do quiet like it and found John great to work with.


Swop-o-nomics.com offers the chance to barter for products and services. Personally I love this way of doing business and have been known to swap advertising for a TV, photography sessions, IT support, general labour, diving gear and other things I can’t think of right now. I think it makes great sense as the cost of supplying a product or service is less than what someone would pay to buy it from you. Both parties forgo the profit on the transaction and the only cost is your time or the wholesale value of the goods. Although the market value of the goods should be used as the ‘exchange rate’. We all need different goods and services over time and it’s great to see this site up and running. You can read their press release here.

Derry O Donnell Business, Life and Fitness, Publicity , ,

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